Founder and President
Nicole is a serial entrepreneur with a passion for business structure, organization and planning. Over the past decade, she has participated in the creation, planning and growth of dozens of local businesses, and enjoys the process of working with owners and management in developing businesses that are healthy and vibrant. She has a BA from UCSC, is a Quickbooks ProAdvisor, and has 25 years of experience working with local businesses.
Bill actually enjoys working with numbers and making them all add up. Prior to becoming a bookkeeper, he spent over 15 years managing and owning small businesses in Santa Cruz. Bill holds a BA from UCSC. In his free time, he enjoys surfing and playing the guitar.
Erin is a native of Santa Cruz who has over 25 years experience managing company financials, including a locally owned family business as well as multi-state corporations. She brings expertise in human resources and safety compliance, in addition to bookkeeeping. Erin has an Associates Degree in Accounting and is a QuickBooks ProAdvisor.
Cindy has owned several small businesses, managing all the bookkeeping. She has extensive experience in accounting and data analysis, is a QuickBooks ProAdvisor, and is proficient with Microsoft Office. With a BSEE from the University of Santa Clara and 25 years of software engineering experience, she has a strong technical background. Cindy also has expertise with Oracle, SQL Server and SQL.